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Organization Design & Governance · Responsibility Assignment

Directly Responsible Individual (DRI)

Every piece of work needs one named person who answers for it, with the authority to act.

◷ 4 min read▤ 8 true storiesWorks the same with AISee its neighbors on the map →

On March 8, 2021, a committee at Credit Suisse set up to watch risky clients sat down for a 90-minute meeting about six of them. One was a hedge fund called Archegos, whose exposure had grown dramatically. This time the committee wrote down a plan, and next to it a name: the head of the business’s own risk unit was designated the “owner” of the action. He was given a target date of April 2021.

The committee had first taken up Archegos’s breaches the previous September. It decided then to come back to them “at a future meeting,” set no date for fixing anything or even for reporting back, and did not discuss the fund again for nearly six months.

Now there was a name and a date. Less than three weeks later, Archegos told the bank it could not meet its margin calls.

Who’s the DRI on that?

At Apple, Fortune’s Adam Lashinsky reported in 2011, “there is never any confusion as to who is responsible for what.” The company even had a name for that person: the DRI, or directly responsible individual. “Any effective meeting at Apple will have an action list,” a former employee told him. “Next to each action item will be the DRI.” When people at Apple wanted to find the right contact on a project, the question was simply: “Who’s the DRI on that?”

GitLab’s public handbook, which credits Apple with the term, describes the DRI as the person “ultimately accountable for the success or failure” of a project, with “final decision-making power.” The DRI is expected to consult the people affected and gather their input. They don’t have to win everyone over before deciding.

A DRI is not the person who does all the work. On a new GitLab feature, for example, the product manager is the DRI for what gets built first and the engineering manager for getting it delivered. The point of the name is narrower. If this goes wrong, it tells you where to start asking.

A name is not enough

Credit Suisse’s problem was not a shortage of people. The board’s investigators found that the leadership of the unit serving Archegos made things worse, “with neither Co-Head believing he ‘owned’” its US swaps business, and neither actively managing it or its risks. Two people can share a job if they split it clearly. Here nobody had.

And when the committee finally wrote down a name, the date next to it came after the danger. The bank lost about $5.5 billion; the case has the details. TSB’s IT migration, three years earlier, ran into a smaller version of the same thing: when reviewers asked who carried the risk of key testing decisions, they found it unclear.

In practice, a DRI works best with three things attached:

  • A name for each piece. Co-heads or “the team” can own work, but only once it is clear who covers what.
  • A date that matches the risk. “At a future meeting” is not a date, and neither is one that falls after the trouble arrives.
  • Authority within a clear scope. The power to decide what is theirs to decide, and a direct line to escalate what isn’t. An owner who must win every argument before moving is just a reporter.

Naming one person doesn’t let everyone else off. The team, and the organization above it, still answer for their parts.

The chores nobody owned

Imagine five friends sharing a flat. The rubbish goes out “whenever someone notices it’s full.” Everyone notices. Everyone assumes someone else will do it, or did it yesterday. By Friday the kitchen smells.

Then they pin a rota to the fridge: one name per week. The person whose week it is doesn’t have to carry every bag. They just have to make sure it happens. The rota doesn’t guarantee a clean kitchen. But when the bin overflows, everyone knows whom to ask, and the conversation can move on to what got in the way that week.

A person behind every agent

AI agents make it easy to forget this. An agent can run a task from start to finish, and it is tempting to say the agent owns it. But an agent cannot answer for a decision the way a person can, and when something goes wrong, the question still lands on people.

For high-risk systems, the EU’s AI Act points the same way. Organizations deploying them “shall assign human oversight to natural persons who have the necessary competence, training and authority, as well as the necessary support.” The law doesn’t ask for a single owner, and it doesn’t hand the whole outcome to one person. It does insist that whoever oversees the system can understand it and has the power to step in. A DRI is one way to organize that.

The same habit works for everyday agent work. For each task an agent runs, write down which person owns the result, when they will check it, and what they are allowed to stop. If that line is blank, it will be hard to say afterwards whose job it was.

Stories behind it

Credit Suisse · 2019–2021The Limit That Kept MovingNeither co-head of Prime Services believed he "owned" the US swaps business. When a committee finally named an owner for fixing Archegos, it gave him a target date in April 2021; the client defaulted in March.Read the story →TSB Bank · 2015–2018Fitting the Plan to the DateThe CIO, who the reviewers said had in effect run the supplier before joining TSB, accepted its case for load testing on one data centre. The decision appears in none of the minutes the reviewers saw, and the review found it unclear who carried the risk of calls like it. The PRA later fined him personally over how he managed the supplier.Read the story →Air Canada · 2022–2024The Bot Said Ninety DaysThe airline admitted the bot's "misleading words" yet still refused to pay, then argued before the tribunal that it wasn't liable for the bot. The tribunal ruled that the company owns everything on its site.Read the story →Cruise (General Motors) · 2023–2024Worth a Thousand WordsQuinn Emanuel found "no captain of the ship." No one person or team owned telling regulators everything, so each team prepared on its own and an engineer was left to let a video do the talking.Read the story →Deepwater Horizon (Transocean, drilling for BP) · 2010The Captain Asked PermissionThe operations manual said only one person could be in charge at any moment, and that in an emergency it was the captain. Nobody announced the handover, so the captain asked the rig manager for permission instead.Read the story →GitLab · 2017The Empty BucketGitLab had several ways of keeping copies. According to its postmortem, nobody was responsible for testing them. One fix on its list was "Assign an owner for data durability."Read the story →Google · 2001–2002The DisorgAsked why he wanted a manager, one engineer named two things, and the second was "someone to break ties."Read the story →The White House and CMS · 2013–2014Rule OneHHS's inspector general found that CMS never named a clear business owner with overall responsibility for the marketplace, and an engineer brought in afterward said he couldn't work out who had been in charge of the launch. For the rescue, the White House put Jeff Zients over the fix, and Mikey Dickerson ran the daily work.Read the story →

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Sources

  1. Paul, Weiss, Credit Suisse Group Special Committee of the Board of Directors, Report on Archegos Capital Management, July 29, 2021
  2. Adam Lashinsky, How Apple works: Inside the world's biggest startup, Fortune, May 9, 2011
  3. GitLab Handbook, Directly Responsible Individuals (DRI)
  4. Regulation (EU) 2024/1689 (Artificial Intelligence Act), Article 26, Obligations of deployers of high-risk AI systems
  5. Paul, Weiss, Credit Suisse Group Special Committee of the Board of Directors, Report on Archegos Capital Management, July 29, 2021 (SEC Form 6-K, Exhibit 99.2)
  6. FINMA, Archegos, FINMA concludes proceedings against Credit Suisse, July 24, 2023
  7. Federal Reserve Board, consent order and $268.5 million fine with UBS Group AG for misconduct by Credit Suisse, July 24, 2023
  8. Bank of England, The PRA imposes record fine of £87m on Credit Suisse, July 24, 2023
  9. Slaughter and May, TSB Review, An Independent Review Following TSB's Migration onto a New IT Platform in April 2018, October 2019 (published by TSB, November 19, 2019)
  10. Financial Conduct Authority, Final Notice to TSB Bank plc, December 20, 2022
  11. Bank of England, PRA fines the former Chief Information Officer of TSB Bank plc for a breach of the PRA's Senior Manager Conduct Rules, April 2023
  12. BBC News, TSB, How it all went so wrong for the bank, April 27, 2018
  13. BBC News, TSB boss Paul Pester to step down after IT fiasco, September 4, 2018
  14. BBC News, TSB fined £49m over IT system meltdown, December 20, 2022
  15. Civil Resolution Tribunal of British Columbia, Moffatt v. Air Canada, 2024 BCCRT 149, February 14, 2024
  16. The Guardian, Air Canada ordered to pay customer who was misled by airline's chatbot, February 16, 2024
  17. Quinn Emanuel, Report to the Boards of Directors of Cruise LLC, GM Cruise Holdings LLC and General Motors Holdings LLC regarding the October 2, 2023 accident in San Francisco, January 24, 2024
  18. NHTSA, NHTSA Announces Consent Order with Cruise After Company Failed to Fully Report Crash Involving Pedestrian, September 30, 2024
  19. US Attorney's Office, Northern District of California, Cruise admits submitting a false report to influence a federal investigation, November 14, 2024
  20. CBS News Bay Area, Cruise admits to false report in 2023 dragging of San Francisco pedestrian, November 14, 2024
  21. NBC Bay Area, CPUC orders Cruise to pay $112,500 in penalties, June 20, 2024
  22. General Motors, GM to refocus autonomous driving development on personal vehicles, December 10, 2024
  23. CNBC, GM exits robotaxi market, will bring Cruise operations in house, December 10, 2024
  24. National Commission on the BP Deepwater Horizon Oil Spill and Offshore Drilling, Deep Water, Report to the President, January 2011 (Chapter 1, pp. 5 to 15; Chapter 4, p. 114)
  25. U.S. Coast Guard, Report of Investigation into the Circumstances Surrounding the Explosion, Fire, Sinking and Loss of Eleven Crew Members Aboard the Mobile Offshore Drilling Unit Deepwater Horizon, Volume I, April 2011 (redacted final)
  26. GitLab, Postmortem of database outage of January 31, February 10, 2017
  27. GitLab, GitLab.com database incident, February 1, 2017
  28. Eric Schmidt, Jonathan Rosenberg and Alan Eagle, Trillion Dollar Coach, 2019 (excerpt: Why manage?, Outlook Business)
  29. David A. Garvin, How Google Sold Its Engineers on Management, Harvard Business Review, December 2013
  30. Steven Brill, Obama's Trauma Team, TIME, February 27, 2014
  31. HHS Office of Inspector General, HealthCare.gov: CMS Management of the Federal Marketplace, An OIG Case Study, OEI-06-14-00350, February 2016